You taught me way back when, John White, to use great titles to get attention, and it definitely works. I notice that I click on pieces that have strong titles, always hoping, of course, that the title DOES deliver what it seems to promise.
The single one of mine that worked wonderfully well includes an easy-to-laugh-at term because it sounds so much like something else. But I do believe the article lives up to its promise:
I have learned and continue to learn from you about the best ways to use social media, and I’m sure grateful for that, John! You always have great ideas to help us maximize our use of social media — all the various platforms — and I hope others see the value in this and other posts you’ve written.